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Selling your property isn’t difficult, until you get the timing or value wrong.

In Singapore’s market, one mistimed move can mean losing out or getting stuck before your next home.

Take the 3-Minute Sale Readiness Check

Take The Test

We’ll assess your readiness across three key areas…

Market
Positioning

Financial & Sequencing

Execution & Presentation

For sending the Sell Smart Report

Only used if we need quick clarification on your report.

To generate relevant insights for your personalised report

Bedrooms

To generate relevant insights for your personalised report.

Led by Cheong Chye (“CC”), Associate Sales Director at SRI
With a proven record of helping clients plan their property moves with clarity and confidence.

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Over the past four years, CC has successfully closed more than SGD 30 million in transactions across Singapore, representing both buyers and sellers with the same focus on preparation, timing, and value. His clients describe him as patient, transparent, and relentless in follow-up, ensuring every decision is informed and every deal moves smoothly.

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Unlike the hard-selling image often associated with property agents, CC’s approach is rooted in strategy and data. Helping clients understand what drives value, anticipate market shifts, and sell or buy with confidence rather than pressure.

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